Strategic Management: Creating Competitive Advantages 2026 EverGreen Release By Gregory Dess, Gerry McNamara, Alan Eisner, Steve Sauerwald
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- 512
- File size
- 15.27 MB
- Format
- Digital PDF
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- Business
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- eBook[PDF]
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About this ebook
The 2026 EverGreen Release of Strategic Management: Creating Competitive Advantages by Gregory Dess and Gerry McNamara covers fundamental corporate strategy themes structured across four core sections: Strategic Analysis, Strategic Formulation, Strategic Implementation, and Case Analysis. [1, 2]
The textbook integrates contemporary business practices by including dedicated material on Artificial Intelligence (AI), digital technologies, data analytics, ESG, and environmental sustainability. [1, 2]
Part 1: Strategic Analysis
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- Strategic Management Overview: Foundational processes for creating sustainable competitive advantages.
- External Environment: Analyzing macro-environmental factors, industry dynamics, and competitive forces.
- Internal Environment: Assessing firm resources, capabilities, and value-chain activities.
- Intellectual Assets: Exploring intellectual capital, knowledge management, and intangible resources. [1, 2, 3]
Part 2: Strategic Formulation
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- Business-Level Strategy: Achieving cost leadership, differentiation, and focus advantages.
- Corporate-Level Strategy: Creating value through diversification, mergers, and acquisitions.
- International Strategy: Entering and competing successfully in global markets.
- Entrepreneurial Strategy: Navigating entrepreneurial entry and competitive dynamics. [1, 2]
Part 3: Strategic Implementation
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- Strategic Control: Establishing corporate governance mechanisms and behavioral controls.
- Organizational Design: Creating effective organizational structures and boundaryless designs.
- Strategic Leadership: Building a learning organization and fostering ethical environments.
- Innovation & Entrepreneurship: Fostering innovation and corporate entrepreneurship in established firms. [1, 2, 3, 4]
Part 4: Case Analysis
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15.27 MB