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Social Psychology 14th Edition By Nyla R. Branscombe, Robert A Baron

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524
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22.95 MB
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Digital PDF
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eBook[PDF]
About this ebook
Social Psychology (14th Edition) by Nyla R. Branscombe and Robert A. Baron covers core concepts of human behavior in social contexts. Key topics include social cognition, social perception, the self, attitudes, prejudice, social influence, group processes, interpersonal attraction, prosocial behavior, and aggression. [1, 2, 3, 4]
Core Chapters and Topics
  • The Field of Social Psychology: History, scientific methods, and research ethics.
  • Social Cognition: How we think about the social world, schemas, heuristics, and processing.
  • Social Perception: Nonverbal cues, attribution, and impression formation.
  • The Self: Self-concept, self-esteem, identity, and self-presentation.
  • Attitudes: Attitude formation, persuasion, and cognitive dissonance.
  • Prejudice and Discrimination: Stereotypes, roots of bias, and reduction strategies.
  • Social Influence: Conformity, compliance, and obedience to authority.
  • Group Processes: Group dynamics, performance, and decision-making.
  • Interpersonal Attraction: Friendships, romantic love, and close relationships.
  • Prosocial Behavior: Altruism and the psychology of helping others.
  • Aggression: Causes, effects, and prevention of human aggression. [1]

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