eBook[PDF]

Behavioural Finance: Theory and Application 1st Edition By Sujata Kapoor, Jaya Mamta Prosad

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Document details

Pages: 436
File size: 3.65 MB
Format: Digital PDF
Course: Finance
Category: eBook[PDF]

About this ebook

Behavioural Finance: Theory and Application (1st Edition) is a comprehensive textbook co-authored by Dr. Sujata Kapoor and Jaya Mamta Prosad, published by Routledge. [1]

The book bridges the gap between conventional efficient market theories and real-world psychological market anomalies. [1, 2]

Core Overview

Focus: Examines cognitive biases, emotional influences, and mental heuristics altering market outcomes.
Target Audience: Financial practitioners, academics, and postgraduate commerce or management students.
Core Value: Integrates actual behavioral tests and experimental designs to identify biases systematically.
Geographic Scope: Fills literature gaps by contextualizing behavioral patterns outside of purely Western economies. [1]

Primary Concepts Covered

Heuristics & Biases: Detailed analysis of overconfidence, availability bias, herding behavior, and mental accounting.
Prospect Theory: Deconstructs how people value gains and losses differently over traditional utility metrics.
Market Anomalies: Evaluates bubble formations, market inefficiencies, and sudden volatility shifts.
Practical Tools: Features structured experiments to help practitioners proactively neutralize portfolio bias. [1, 2, 3, 4, 5, 6]

Editions and Formats

The book is widely available across major academic distribution channels:

Hardcover / Paperback: Physical prints are distributed directly via the publisher on the Routledge Book Store.
Digital eTextbook: Instantly accessible for university students and remote learning through VitalSource eTextbooks.
Global Retailers: Listed globally for order tracking, pricing variants, and user reviews on Amazon US.