10 Steps to Creating an Infographic A Practical Guide for Non-designers 1st Edition By Stephanie B. Wilkerson
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- 231
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- Education
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About this ebook
The 10 Steps to Creating an Infographic: A Practical Guide for Non-designers (1st Edition) by Stephanie B. Wilkerson is structured into three core parts across 10 distinct steps that cover everything from initial audience research to final distribution.
The detailed breakdown of the topics and steps covered in the book includes:
Part I: Craft a Powerful Message (Steps 1–3)
This section lays the strategic foundation by helping you clarify the core objectives before any visual design begins.
- Step 1: Identify Your Audience (the "Who") – Determining who will consume the infographic, how they will access it (e.g., social media, website, print), and their specific formatting preferences.
- Step 2: Clarify the Purpose (the "Why") – Defining the clear goals, intent, and actionable takeaways of your infographic.
- Step 3: Create the Story (the "What") – Synthesizing and structuring the main information and core message into a compelling text-based narrative.
Part II: Design a Visual Story (Steps 4–7)
This section shifts focus toward translating your written data and story into clean visual concepts.
- Step 4: Identify Data and Visuals – Navigating data challenges, sorting information, and selecting appropriate graphics, icons, or data points to support the story.
- Step 5: Select a Layout – Choosing an organization system based on the nature of your story (e.g., hierarchical, categorical, comparative, sequential, or descriptive) while managing whitespace and visual flow.
- Step 6: Choose Design Elements – Principles for selecting colors, typography, fonts, and imagery that align with best practices and match your brand or theme.
- Step 7: Sketch Your Ideas – Translating concepts onto paper or wireframes before executing them digitally to avoid common design pitfalls.
Part III: Bring the Infographic to Life (Steps 8–10)
The final stage focuses on execution, editing, and sharing your final product.
- Step 8: Draft the Infographic – Assembling the chosen design elements, layout, and visual story into an initial digital prototype.
- Step 9: Review the Infographic – Critiquing the visual clarity, accessibility, and narrative flow. This section relies heavily on the book's included Checklist for Reviewing Infographics.
- Step 10: Revise, Finalize, and Share – Iterating on feedback, cleaning up technical details, and distributing the final graphic to the intended audience.
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