Management Information Systems: Managing the Digital Firm 16th Global Edition Kenneth C. Laudon, Jane P. Laudon
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- Pages
- 658
- File size
- 10.49 MB
- Format
- Digital PDF
- Course
- Education
- Category
- eBook[PDF]
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About this ebook
Management Information Systems: Managing the Digital Firm (16th Global Edition) by Kenneth C. Laudon and Jane P. Laudon covers how modern businesses use information technology to innovate, optimize operations, and make strategic decisions. [1, 2]
Organization and Strategy
- Digital Firms: Transformation of business operations, relationships, and global reach.
- Global E-Business and Collaboration: How firms use the internet, social business, and collaboration tools.
Technology Infrastructure
- IT Infrastructure: Hardware, software platforms, cloud computing, and mobile digital platforms.
- Databases and Information Management: Organizing data with file environments, database management systems (DBMS), and big data analytics.
- Telecommunications and Networks: The internet, wireless communications, and network security.
Key Business Systems
- Enterprise Applications: Enterprise Resource Planning (ERP), Supply Chain Management (SCM), and Customer Relationship Management (CRM) systems.
- E-Commerce: Digital markets, digital goods, e-commerce business models, and payment systems.
Building and Managing Projects
- Building Information Systems: Systems analysis, design, alternative development methods, and project management.
- Managing Projects: Evaluating business value, risk management, and controlling system constraints.
- Security and Ethics: Information system security vulnerabilities, cybercrime, and ethical/social issues in the digital era.
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10.49 MB