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Crafting & Executing Strategy The Quest for Competitive Advantage Concepts and Cases (2024) Evergreen Release By Arthur Thompson

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Pages: 865
File size: 685.83 KB
Format: Digital PDF
Course: Business Management
Category: eBook[PDF]

About this ebook

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases (2024 Evergreen Release) by Arthur A. Thompson, Margaret Peteraf, John E. Gamble, and A.J. Strickland is the 24th edition of this benchmark strategic management textbook. Published by McGraw Hill Education, the "Evergreen" delivery model means the digital content, case studies, and online tools are continuously updated to reflect real-time shifts in business theory and practice. [1, 2, 3, 4, 5]

Core Structural Breakdown

The text retains its signature 12-chapter framework, which spans two distinct functional segments: [1, 2]

Part 1: Concepts and Techniques

This section covers foundational strategy, covering topics from company direction and external/internal analysis (PESTEL, Five Forces, VRIN, SWOT) to competitive strategies, international expansion, and corporate culture/leadership. [1, 2, 3, 4]

Part 2: Up-to-Date Real-World Case Studies

The 2024 Evergreen edition features contemporary, high-interest cases focused on rapid, modern corporate shifts, including examples like Twitter/X Corp., SpaceX, Netflix, Airbnb, and Beyond Meat. [1]

Key Frameworks & Theoretical Foundations

Value-Price-Cost Framework: Structures how firms create economic value and manage profit margins.
Resource-Based View (RBV): Integrates academic, internal asset-based, and multi-business strategies.
Business Strategy Game (BSG): Integrates with McGraw Hill’s online simulation for interactive, competitive learning. [1, 2, 3, 4, 5]